September
19
2017

Coach THIS, then this…

By Craig Hysell   The first thing we do in Two-Brain Business gyms is conduct a “No Sweat Intro”. This introduction is a twenty minute conversation to get to know the client and then, if we can help, funnel them into a program at our gym that’s...

September
17
2017

Sharing Your Power

If you attended Catalyst in 2008, you would have seen a lot of chalk on the floor.   Not gymnastics chalk, but the real blackboard stuff: numbers in columns, graphs, notes–the floor of my gym often looked like a big spreadsheet.   I t...

September
10
2017

Gym Rules: An Evaluation

By Craig Hysell   Some gyms have “Gym Rules” and some do not. Not having them is bad. To treat people fairly and to do this consistently, you need rules to guide you, your co-workers and your clients. And everyone needs to know them. If your rul...

September
09
2017

Cheerleader or Drill Sergeant?

Cheerleader or Drill Sergeant?     So you’re new to coaching, been at it for a while, or have been doing it for years…this question comes up on a regular basis: “Should I be a cheerleader or a drill sergeant?”  Tough question.  Here’s my ta...

August
29
2017

Excuses or Reasons?

Excuses or Reasons?   I had an interaction with an incredible athlete the other day that bothered me because I didn’t have the right thing to say to her.  What left me unable to respond properly was that I knew the athlete and what they were get...

August
25
2017

Real World Relevance and Telling The Whole Story

I read, A LOT.  I felt it gave me a leg up in the fitness world, like it put me ahead of the competition.  It left me with a sense of confidence, enough that I would make strong claims like ‘Lift weights!  You’ll run faster!’ …until you actuall...

August
23
2017

The Golden Rule of Coaching

By Craig Hysell, UpCoach Mentor   Coaching is nuanced, and that’s what makes it fun. It’s constantly evolving. We, as coaches, are constantly learning.   Scientific research validates our approaches or evolves them. New technolo...

August
21
2017

All-In at All Hours

“Chris, when you’re getting something for a client, you RUN.” 1995. A remote lake, accessible only by bush train or airplane. Me, a 19-year-old kid, far from apron strings and malls and haircuts. Living with eight other early-20some...

August
15
2017

What is UpCoach?

We make coaches effective. UpCoach is a mentoring program for coaches in fitness and sport. Coaching fitness–or any sport–requires technical expertise and emotional intelligence. Understanding the desired outcome is only half the job. Des...